Imagine LinkedIn was an in-person networking event…
There are some things you’d NEVER do in real life… πππ
β You’d never go to a conference in your beach-wear or your wedding dress
β You’d never share your resumΓ© if it didn’t make you look good
β You’d never walk up to strangers and give them a sales pitch
β You’d never only talk about yourself and your company, and never learn about the other person
Here’s what you SHOULD / WOULD do….
β Dress up and make a good first impression
β Mingle, and meet new people
β Ask questions to figure out if the other person could possibly be a potential customer or collaborator
β Exchange business cards with those people who you find relevant and interesting
In contrast to an in-person event, LinkedIn has some advantages:
β‘ It’s on 24 / 7 / 365
β‘ It’s virtually free
β‘ Everyone’s here
β‘ A LinkedIn connection can’t go missing in the wash like a business card
Take advantage of this platform by ticking these boxes:
– Make sure your profile is as clear and compelling as possible
(check out the LinkedIn CookBook in the Featured section of my profile)
– Come here often and add people to your network
– Share helpful insights with your followers
– Be yourself, be human. People come to social media to hear from the people – not necessarily to hear from your company
πͺ All you need is a simple strategy.
Need help designing your own LinkedIn networking plan that will get you results?

